Did you know that over 90% of the world recognizes the Coca-Cola logo? Now that’s a logo well done!
Perhaps you’re seeking fame and recognition for your own brand. Well, then you should’ve gathered that it all starts with your logo design.
What the biggest global brands have in common is they all have simple logos. So you should follow their lead.
Here’s a quick guide on how you can make a simple logo!
Consider Your Company Name
Some brands will be able to fit their entire brand name into their logo, such as Coca-Cola’s done. But in other cases, you might want to focus on graphics alone, especially if your company name is a bit long. Or you might opt for an abbreviated form of it.
Whichever one you go with, you’ll want to think about what kind of impact it’ll have on viewers. You’ll also want to make sure you don’t inadvertently create something vulgar!
Think of Your Brand Goals
What does your brand hope to achieve? Your answer can influence how your logo looks.
For example, if you’re aiming to be as eco-friendly as possible, you’ll want to incorporate something like a leaf into your logo. All it’ll take is one look at your real simple logo to instantly know you’re an environmentally-conscious brand!
Use Your Brand Colors and Font
One of the most basic rules of branding is you want to be consistent across all channels. So if you’ve already got branding material, use it!
Otherwise, you’ll want to sit down and think about which colors and font you want to use to represent your brand. Stick to 1 or 2 colors, max. Otherwise, it’s just too much for the human eye to handle.
The same goes for your font. Pick 1 font to use for your material and stick with it. This is especially true when it comes to your brand name; think about how Coca-Cola uses just 1 font for their logo.
Play Around With Your Ideas
At this point, you might have some ideas for a simple logo design. But you won’t know how it looks like until you execute it!
You should always have a professional graphic designer create the final product because if you don’t have any experience, the work will look subpar. But you can always play around with your ideas in a logo design maker, which will allow you to easily experiment with different elements, colors, sizes, etc.
Once you’re happy with some rough ideas, you can bring them to a graphic designer and discuss it further.
Create a Fantastic and Simple Logo
Now you know how to create a simple logo that’ll have everyone remembering who you are and what you do. Get to sketching and drawing some simple logo ideas and then have a graphic designer bring them to life. By getting a professional’s touch, you’re sure to make your brand look pristine!
Need more advice for your brand? Then read our other blog articles now!